by Cole Pepper
Ever since Shad Khan purchased Fulham FC of the English Premier League, sports fans in Jacksonville have begun jumping on the bandwagon. Jacksonville has, by proxy, adopted Fulham as the city’s favorite English soccer team.
And now, an Avondale restaurant is joining in.
Pine Grove Market and Deli (1511 Pinegrove Ave., Jacksonville, FL 32205) has rolled out a sandwich they’re calling “The Fulham.”
“We were already working on the sandwich, but we didn’t have a name for it,” said Ron Bajalia of Pinegrove. “My buddy came up with the name and it just works perfectly.”
The sandwich (shown above) consists of “homemade London Broil fresh from our butcher shop, with Gruyere cheese and a homemade horseradish cream on a pretzel roll!” according to Pinegrove’s facebook page and costs $10.
Everything was made from scratch for the sandwich, except the pretzel roll. It’s the only sandwich Pinegrove offers that uses the pretzel bun.
Reaction to the sandwich has been very good. They sold out on Friday.
Told about the sandwich, Jaguars owner Shad Khan laughed. “That’s awesome,” Khan exclaimed. “That’s a restaurant with a huge amount of foresight. I’d like to sample one of those.”